Introducing Flinks Connect 2.0: Redefining Bank Connectivity

In 2016, our story began with the introduction of the first version of Flinks Connect, with the vision of making financial data sharing easy and accessible for everyone. From day one, Flinks Connect was designed to simplify the process for users to securely and quickly share their financial data with the services they trust, and for businesses to provide an innovative way for their users to leverage their services.

Through tremendous feedback from our clients, we have been able to bring significant improvement aimed at delivering a better experience that drives end-to-end conversion. Today, we’re excited to announce the latest chapter in this journey – Flinks Connect 2.0 – a significant update that continues our tradition of helping businesses and users connect with confidence and ease.

Modernizing bank connections: Building trust in every step

With significant market shifts and exponential growth in fintech adoption, consumer expectations are changing drastically. In today’s fast-paced digital landscape, trust is paramount – especially when it comes to sharing sensitive financial data. At Flinks, we have been attuned to our client needs and evolving consumer expectations, and one thing is clear: creating an exceptional user experience is key to building that trust – which, in turn, is key to driving user conversions.

That’s why Flinks Connect 2.0 is all about elevating the experience through an entirely new interface and faster connections.

A fresh look and experience with enhanced transparency

With users expecting an optimized user experience as a norm, a well-designed UX has become increasingly pivotal in driving high conversion rates. With this in mind, we have transformed Flinks Connect to introduce a modernized experience that instills user trust.

Through user testing and working with our clients, our team worked hard to ensure that these changes not only enhance the visual appeal but also reinforce a seamless and engaging experience. For example, data showed that users were more likely to abandon the process if they couldn’t see clear progress, mistakenly believing the connection had stalled or disconnected. To minimize user drop-offs and enhance engagement, we incorporated dynamic loading and real-time progress tracking.

Data security and privacy continue to be the main priority at Flinks, and we brought that front and center. Across every step of the connection process, we ensured better visibility and transparency around our data security protocols. By doing so, users can feel confident knowing their financial information is in safe hands.

Furthermore, we improved key functionalities to enhance the user experience and make bank connections as simple and fast as possible. One of the functionalities includes introducing a password manager guide that enables users to quickly and effortlessly autofill their saved bank credentials. Additionally, we optimized our MFA process to ensure that the added security remains seamless, without becoming a barrier to connecting your customers’ banks.

Based on an early beta test with our clients, we have already seen conversion rates surge from 75% to over 80%

Optimizing backend infrastructure for faster connections

As fintech adoption continues to grow, connection speeds have become increasingly vital in optimizing conversion rates. The faster users can connect, the sooner they can start using the service. With this, Connect 2.0 brings some significant updates to the backend infrastructure that optimize and improve connection speeds. Some of these upgrades include:

• Scraping optimizations: An optimized screen scraping process to be more lightweight, reducing up to 15 seconds without compromising reliability.
• Faster loading: Significant configurations to our aggregation systems, reducing initial loading time from over 5 seconds to under 500 ms.
• Asynchronous authorization: Enhancements in authorization processes to improve the efficiency and responsiveness of the connection.

Unlock better services and conversions with Flinks

At Flinks, we are dedicated to continually improving our solutions to meet the evolving needs of our clients and their users. Flinks Connect 2.0 is part of our broader commitment to providing a faster, more reliable experience. Stay up-to-date on our innovation by following our journey through our product update!

Curious to see how Flinks’ new bank connectivity can elevate your business? Speak to us today. Explore how we can help you unlock better services, build stronger customer relationships, and achieve higher conversions that drive your growth.

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