Attributes reveal deeper insights on your customers using
organized and transformed transactional data.
Use Flinks to aggregate raw transaction history
then use our world-class categorization engine
to receive basic classified data attributes.
Apply or combine any filters, functions and formulas
to your pre-categorized transactional data.
Receive transformed or complex data attributes you can
use to better understand or model your clients’ behavior.
Attributes enable you to take full advantage of customers' transactional data
without the hassle of planning manual work or hiring large data science teams.
